Embracing Our #RealRoots — A Social Media Campaign Rooted in Culture and Curls
As part of my master’s class, I had the opportunity to dive into the identity and impact of Rizos Curls,…
Read moreEmbracing Our #RealRoots — A Social Media Campaign Rooted in Culture and Curls
Do Links Belong in Social Posts? Not Always.
When it comes to social media strategy, one common question is: Why do some of my posts get more views…
Authenticity Matters in an AI-Obsessive World
In a digital world overflowing with content, it’s no surprise that people are starting to crave something different—Something real, authentic,…
More Than Aesthetic: Why Instagram Belongs in Every Brand Social Strategy
In today’s world, if your brand isn’t on Instagram, does it even exist? Okay, maybe that’s dramatic, but it’s not…
Talk Less, Listen More: How Social Media Has Changed Brand Communication
Think about the last time a brand replied to someone’s comment or post—maybe it provided useful information or was a…
Translating Information to Design: The Impact of Data Visualization
We live in an era of overwhelming information. In 2020, Domo estimated that 1.7MB of data was created every second…
Design Better: Embracing Critique with Confidence
Design is an ongoing journey, filled with various goals, revisions, and collaborators. Critique — the practice of analyzing and giving…
The B Word: Managing Creative Burnout in Design
Are you a designer feeling unmotivated, exhausted, and uninspired? Chances are you’re dealing with burnout, trapped in a seemingly never-ending…
Social Media Promotion: Exploring the Impact of Motion Design on Modern Advertising
I’m writing a long-form essay about the rise and impact of motion design in the advertising industry for my graduate…
